San Francisco Travel Guide


    Not your typical American city, San Francisco sits on an emblematic peninsula in Northern California, drawing tourists from around the world for its free spirit, acclaimed architecture and human-scale design. Rich in contrasts and the birthplace of many social movements, San Francisco enchants and intrigues. It's where you’ll find farm-to-table dining, seaside vibes, the iconic Golden Gate Bridge and world-class museums.

Explore San Francisco

  • Must-sees

    No trip to San Francisco is complete without seeing its Fine Arts Museums, the steep gardens decorating Lombard Street’s hairpin turns, the 163-step mosaic-adorned stairway of the 16th Avenue Tiled Steps and, of course, the Painted Ladies houses from Alamo Square Park, not to mention Baker Beach for an unobstructed view of the Golden Gate Bridge and the legendary Twin Peaks summit overlooking the city.

  • Neighbourhoods

    In the trendy Mission District, don’t miss Balmy Alley and its colourful murals illustrating close ties with the Hispanic community. San Francisco’s Chinatown is America’s oldest, where you’ll find traditional tea shops and dim sum joints. Neighbouring Union Square is the beating heart of San Francisco, while the lively and festive Castro District has been dubbed the LGBTQ capital of the United States. And for postcard-perfect scenes of San Francisco, Nob Hill certainly delivers.

  • Family fun

    Cutting-edge science and interactive exhibits at the Exploratorium, sea lions and ice cream parlours at Pier 39 in Fisherman's Wharf, rides on the tram and guided tours of Alcatraz revealing the infamous island’s many secrets... With so much to see and do, boredom isn’t an option for youngsters when in the City by the Bay!

  • Excursions

    For an unforgettable hike near San Francisco, head to Muir Woods National Monument, the land of giant trees with redwoods towering 75 metres high. If you’re after a typical day on the Northern California coast, Point Reyes has seals, rugged beaches and a historic lighthouse. Finally, culinary adventures await at the vineyards and quaint farmhouses of Napa Valley, just a couple of hours away.

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